B-Rich informed me they were looking for a logo design to present to their clients. They wanted a design that would make their clients feel safe and comfortable, while recognizing how "RICH" their bodies would feel after a vitamin B IV therapy treatment. In my initial process I wanted to stick with colors that would convey an organic nature, and also target a younger audience with a modern health care design.
Final Design
![](https://cdn.myportfolio.com/dc71c11f-ee77-4767-b49a-21f2df85226d/e6ca5dbb-36d1-4ec3-9deb-4759763fe30e_rw_1200.jpg?h=2794289d9bfdd7bad6c07487350a2a16)
![](https://cdn.myportfolio.com/dc71c11f-ee77-4767-b49a-21f2df85226d/3232996a-8aad-4317-8e43-54c9e7c33480_rw_1200.jpg?h=b82a27063ace2a6677d15458e51f8a0b)
Initial Design Concepts
![](https://cdn.myportfolio.com/dc71c11f-ee77-4767-b49a-21f2df85226d/fb2960a2-af6d-455b-9a74-0df4f447d2c5_rw_1200.png?h=3ed0ae73684f2631a60c372e003e826a)